At KENDA Europe Specialty, we use our more than 60 years of experience to develop, manufacture and deliver innovative tire and wheel solutions.
We are more than a tire and wheel manufacturer – we’re a long-term partner dedicated to helping your business move forward with confidence. From clever designs to full-circle support, we bring you tailoured solutions that make a difference.
Powered by a passion for mobility, we engineer, manufacture and supply tire and wheel solutions for Agriculture, Outdoor & Utility and Trailer & Caravan applications. We strive to understand your needs, so you benefit from solutions that balance performance, cost, quality, and supply – from smallest wheelbarrow or trailer to heavy agricultural implements or industrial machines. Whether for the Aftermarket or OEMs, we use our knowledge to deliver value beyond the wheel or tire.
When you face a challenge, you need more than a product. You need an actual solution. Backed by our European Technical Centre and industry-leading know-how, we can transform your challenges into high-performing, low-maintenance tire solutions. You can rely on us to ensure European quality standards and full technical and legislative compliance, so you can stay focused on your goals – and stay on the move.
Wherever your business is heading, we meet you where you are and follow you where you are going. Our own global tire and wheel manufacturing set-up and strong partnerships with other brands give you the flexibility to choose between standard or custom-built solutions, high or low volumes. With distribution centres across Europe and hands-on local customer care teams, you get the responsiveness and expertise you need and quick, flexible deliveries when you need them.
Mobility is our true passion. That is why our goals go beyond keeping you moving here and now. With responsibility as our guiding principle, we are on a journey to shape the future of mobility. Driven by a desire to make a difference, we work to ensure progression and to keep Europe moving on tires and wheels that are fit for life.
When you partner with KENDA Europe Specialty, you benefit from our over six decades of experience with manufacturing and distributing tire and wheel solutions.
KENDA Europe Specialty has its origins as STARCO – a manufacturer and supplier of tire and wheel solutions founded in Denmark in 1961. In 2017, STARCO became part of the KENDA Group and effective June 2024, it was fully incorporated into KENDA Europe as a Specialty business unit.
As KENDA Europe Specialty, we continue to use our unparalleled technical know-how and industry expertise to deliver innovative tire and wheel solutions across Europe.
KENDA was founded in Taiwan in 1962 and is now one of the world’s leading tire manufacturers operating across Asia, the US and Europe.
Powered by a passion for mobility, we design and manufacture tires for your journey. We continuously work to ensure progression and to keep the world moving on tires and wheels that are fit for life.
With more than 14.000 employees, 8 tire factories, 6 wheel factories, 4 technical centres and a global network of operation and distribution sites, we are proud to be a reliable partner for our customers.
Stay up to date on what is happening around KENDA Europe Specialty and get useful tire and wheel product and maintenance knowledge.
We will update you an average of 4 times per year.
